As we begin the new year, review our plans and goals for the upcoming business season, it is worthwhile to take a step back and ask basic questions we often don’t take the time to ask.  When we are deep in the details of day to day operations, it is sometimes easy to lose sight of the big picture.

If the only tool you have is a hammer, everything starts to look like a nail – anonymous

We get bogged down in this mind set from time to time, and we don’t step back to look at the problems of our customers with fresh eyes.

If we had asked people what they wanted, they would have said faster horses, Henry Ford

Are we spending too much time trying to give our customers ‘faster horses’? When a truly revolutionary solution is on the horizon?  It is easy to get caught up in the day to day hustle, but hopefully as the calendar turns over and we start over again, it is wise for all of us to take step back and ask the basic questions again – what do my customers really want?

Are we providing true value and innovative solutions? Or just faster horses?


Thanks for helping Rose City Label have a record year in 2014 – we look forward to asking the right questions and solving more of your problems in the New Year – Cheers!