At Rose City Label, we always believe that exceptional products deserve labels that are equally extraordinary. That’s why we’re thrilled to celebrate Kramer Vineyards and Graphic Lime Creative, whose vibrant, eye-catching “Celebrate Series” was recently spotlighted in WineBusiness Monthly’s Pack Design Awards.
As President of Rose City Label, I’ve had the privilege of collaborating with outstanding brands, helping them share their stories through beautifully crafted labels. The Celebrate Series is particularly special, bringing together modern aesthetics and lively character—perfectly embodying Kramer Vineyards’ spirit of celebrating life’s everyday moments.
The journey began with Kramer Vineyards’ desire to elevate their sparkling wines with labels that captured the fun and uniqueness of each varietal. Kim Kramer, winemaker and visionary behind the series, partnered with Rachel Tourville of Graphic Lime Creative to transform these wines into a unified, yet distinctly expressive collection.
Each wine’s personality is wonderfully captured in the design: bold colors inspired by past iterations, wraparound labels featuring striking vertical typography, and thoughtful imagery connecting directly to each wine’s story.
“The modern design is chic and eye-catching. This is the perfect example of how a series can be done beautifully.”
Judge
We’re incredibly proud to have printed these labels, and to see our partners recognized for their creativity and vision. It reaffirms our belief that a well-designed label is more than just packaging—it’s a powerful storyteller.
Congratulations again to Kim Kramer, Rachel Tourville, and everyone at Kramer Vineyards. We’re honored to be a part of your journey and excited to continue celebrating everyday successes together!