Here at Rose City Label, we’re always thrilled when a label tells a story, and Rogue’s Morimoto Single Malt Whiskey label does just that. This isn’t just ink on paper; it’s artistry meeting craftsmanship, wrapped around a bottle of world-class whiskey.
Let’s dive into what makes this label so captivating and why we’re proud to have brought it to life!
A Collaboration of Bold Ideas
First off, the client, Rogue Ales & Spirits, teamed up with the brilliant Hagen Moore, their Marketing/Creative Director, to craft a design that reflects the sophistication and spirit of their Morimoto Single Malt Whiskey. This label is a testament to their dedication to quality, from the whiskey to the packaging. When we got the ticket for this project, we knew we were in for something special.
Material and Technology: It’s All in the Details
Rogue’s label is printed on HP022 Everopaque Bright White Felt, a material that gives the bottle a sturdy, luxurious feel the moment you pick it up. This paper choice wasn’t just about aesthetics; it’s about texture. It feels rich, inviting you to savor every detail before opening the bottle. The Everopaque material stands out for its brightness and opacity, ensuring every ink drop and foil application is as vibrant as possible.
Embellishments That Dazzle
Now, let’s talk about the embellishments. This label runs through a hot stamp twice to add stunning black and red foil accents. Why go through the hot stamp twice? Because quality demands extra steps! The black foil gives the label depth and contrast, making the bold “Morimoto” name pop. The red foil, meanwhile, adds a layer of elegance, perfectly placed in the Japanese calligraphy and seal. These touches aren’t just decorative—they create a memorable impression, making the label as unique as the whiskey itself.
Presses That Mean Business
For those who love to geek out over print technology (we do!), this label was printed on our HP6900 and Delta presses, plus an additional hot stamp. The HP6900 handles digital printing with sharp precision, while the Delta press is versatile enough to handle multiple materials and finishes. Together, they create a crisp, durable, and visually arresting label. The numerous press processes allow us to combine intricate details with long-lasting quality, which is perfect for a high-end product like Morimoto Single Malt Whiskey.
Aesthetics That Tell a Story
The label design itself is a work of art. At the top, the iconic Rogue logo instantly commands attention. Below it, the name “Morimoto” stands in bold, crisp typography, with “Single Malt Whiskey” elegantly understated. But the real magic happens with the striking Japanese calligraphy that spans the label, a nod to the heritage and artistry infused in every bottle. The calligraphy, accented with a vibrant red seal, brings authenticity and respect for tradition, fitting for a single malt with character.
Why This Label Stands Out
This label isn’t just any whiskey label; it’s a masterclass in using materials, technology, and design to create something unforgettable. Rogue’s Morimoto Single Malt Whiskey label demonstrates what happens when a brand pushes for excellence in every detail. Every aspect of this label is thoughtfully chosen to enhance the product inside, from the choice of premium materials to the double hot stamp embellishments.
At Rose City Label, we take immense pride in helping brands like Rogue Ales & Spirits realize their vision. When you hold a bottle of Morimoto Single Malt Whiskey, you’re not just looking at a label—you’re experiencing the story of craftsmanship, dedication, and bold choices that make a product exceptional. And that’s what we’re here for, to bring those stories to life, one label at a time.
So, next time you’re looking to make your product stand out, remember that the details matter, and we’re ready to make those details shine.